Today's internet does feed the comic reading need without having to purchase the same entertainment on paper. Digital comics are readily available without the drive to the local comic shop, with gas prices still hovering around $3.99. A $2.99 comic book is a dollar short of a gallon. And the boss will expect you to show up at work without the "I had to buy the latest DC 52 issue" excuse.
U.S. comic book sales are provably intertwined with social climate, which include goings-on at the White House and how deeply the nation is at war. Comic book sales have unerringly climbed in times of war or great emotional need. Terror was around every corner after September, 2001 and Bush was a pretty high strung guy who stood like a hero on the rubble yet failed to deliver after 8 years of trying.
Obama tends to be more calm, less reactive and more interactive, without the need for "Mission Accomplished" banners. And the wars overseas for the U.S. seem to be winding down. (Thank god)
Nation wide statistics have shown a significant drop in Violent crime.
World wide, although retail profits have ticked slightly higher, personal goods have declined and more frugal spending habits prevail. Of course, the world economy is pliable and sensitive to overactive stock markets.
I'm hoping Indy comic books and reality based genres will rise in sales (slightly) and the over muscled, masked avenger will see a drop in readership. With tornadoes wiping out entire towns, people need more miracle than macho in their daily reading. Far from reality based storytelling and closer to the bone on today's crazy world events. Independent comic books offer escape without a complete suspension of your disbelief.
I believe it's generational. Our kids will read less paper based pulp than we did and their children even less.
Article Author: Dennis M. Sweatt, artist at Sweattshop Comicbook Art
Statistic Source: http://www.esa.doc.gov/about-economic-indicators